As we announced on PokerNewsBoy.com earlier this week, Isabelle Mercier has left PokerStars as a sponsored player. Fresh off her announcement that she would be leaving Team PokerStars to pursue other interests, Isabelle Mercier has signed with BetClick Poker.

BetClick is better known for its sports-betting operation, but has decided to take the next step in its poker business. The signing of the well-known Mercier gives the site an instant advertising campaign with one of the world’s most recognized –and photogenic—poker personalities.

With Mercier on board, it will be interesting to see how the fledgling poker room is able to compete for the new markets springing up across Europe. Having a popular sports-book has always been a key way for sites to drive traffic to their poker-rooms, and BetClick has gone the extra mile by signing Isabelle “No Mercy” Mercier.

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2. PokerStars signs Mickey Petersen to Team Online Just days after parting ways with three long-time members of Team PokerStars –Tom McEvoy, Dennis Phillips, and Bill Chen—PokerStars has now added a fresher face...
3. Mercier reclaims top spot on Global Poker Index The Global Poker Index (GPI) has seen another shakeup at the top as Jason Mercier has reclaimed the #1 spot from Bertrand “ElkY” Grosspellier who...

Tags: betclick, isabelle mercier, PokerStars

This entry was posted on Friday, September 18th, 2009 at 6:53 pm and is filed under Poker Room News. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.